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Karya 2024

End of the Year Report

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From the Founders' Desk

2024 has been an incredible year at Karya. By the end of this fiscal year, we will triple our impact, growing from 30,000 to 100,000 workers. We now work in every single state in India, and recently expanded our operations to Kenya and Ethiopia.

This year was one of new beginnings and continued partnerships. We started new engagements with Google DeepMind and Microsoft Research where our workers completed increasingly complex tasks on our platform. Our incredible workers did everything from conducting the most extensive multilingual evaluation of LLMs yet with Microsoft Research to being the first to capture India’s digitally underrepresented languages for Google Translate.

We began the year with the release and publication of our highly-anticipated RCT with JPAL. This research shows that Karya’s high wages and work flexibility triples job uptake among women and acts as a gateway to engaging with jobs in the formal economy. This early evidence strengthens our conviction that digital work, and the ongoing AI revolution, can accelerate pathways out of poverty for communities across the Global South.

In February, we published a study on how we can build AI training datasets while simultaneously disseminating knowledge to our workers. In our study in collaboration with Microsoft, our workers built a financial-domain dataset, while learning critical financial literacy concepts at the same time. There’s no better person to describe the impact of our model than Microsoft CEO, Satya Nadella, who said this about Karya and our engagement with Microsoft on CNBC:

Later in the year, we deepened our engagement with Google. Karya is Google's chosen partner for Project Vaani, an initiative aiming to capture India's linguistic diversity.

We are beyond grateful to Google.org for supporting our skilling initiatives, and we are very excited about entirely new engagements with the team at Google DeepMind. We also had the honour to present our work to Google CEO, Sundar Pichai.

Manu Preseting Karya in Google I/O Connect

Our paper, ‘Akal Badi ya Bias’, studying gender-bias in AI models won the Best Paper Award at the prestigious ACM FAccT conference. This research done in collaboration with Dr. Kalika Bali and her team at Microsoft Research showcased two important truths we have known for a while - systems to improve LLMs must be culturally contextual to work, and low-income communities are both excellent builders and beneficiaries of AI.

2024 has been a year of immense growth for us (quite literally) - we welcomed 50 new team members, bringing us to a total of 75! Many of our new hires are critical organizational leaders. We are thrilled to welcome Anupriya Singh as Karya's first Chief Revenue Officer, Aditi Bharat as Karya’s Director of People Success, Rishi Ahuja as Head of Customer Success, Anmol Narain as Head of Monitoring and Evaluation, Anurag Shukla as Head of Platform and Ayushi Pandey as Head of Language Technology

We wrapped up this year by officially launching the Karya Platform. We are excited to see the Platform grow over the next few years as the key lever in bringing high-paying digital work to low-income communities across the Global South.

We cannot imagine this journey or our impact so far without the belief of our supporters, donors, mentors, clients and fellow impact organizations! Thank you so much to everyone who has been a part of this incredible journey so far. We have so much more to do, and miles to go before we feel satisfied, but we are committed and excited to harness what 2025 has in store!

Safiya

Vivek

Manu

Our workers' experiences and the impact of Karya work on their lives keeps us going. Here are some excerpts from the field.

Our mission is to leverage AI to enable earning and learning opportunities for underserved communities across the globe

Product
Operations
Research
Clients
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This Year in Numbers

50,000+

Workers engaged

50+

Languages Supported

20x

Indian minimum wage paid

42M +

Tasks Deployed

28

States Reached in India

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This year, Karya has made significant strides in optimizing the entire data pipeline—from task design to deployment. We have focused on enhancing usability, leveraging AI for simpler task design, and creating a seamless experience for all users.

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We started the year strong - one paper was presented at ACM Compass and one (Akal Badi ya Bias) won the Best Paper Award at ACM FAccT! We worked with Aapti to conduct deep ethnographic research among our worker communities in Bihar and Madhya Pradesh and developed a strong roadmap to ramp up Monitoring & Evaluation in the coming year. Learning emerged as a key focus area: we developed V1 of our Digital Skilling Pathway and created associated skilling modules.

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This year we had two critical areas of focus: workforce readiness and scale-focused outreach. We actively trained 3,000+ people across 10 languages to develop professional transcription skills. We have also established 3 partnerships with Indian state-level government bodies, and 200+ partnerships with large Indian NGOs; these have been critical in knowing we will achieve our 100,000 workers goal by March 2025. We closed off this year with our first operations off-site!

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This year, Karya has worked with 50,000+ data workers across a variety of complexities - from transcription to translation, image & video annotations to building multi modal datasets, and RLHF to evaluation & fine tuning. Karya’s trained workforce spans generations, languages, background and geographies: from women in Self Help Groups, to STEM and PhD graduates in peri-urban cities who need economic opportunities, to seasonal agriculturalists; our diverse workforce can tackle almost any data needs.

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Karya’s mission of bringing AI-enabled earning and learning opportunities to low-income communities across the Global South requires catalytic donors, and we are so grateful to all our philanthropic partners.

The Team that makes it happen

Ayushi Pandey

Ayushi Pandey

Head of Language Technology

Ayushi Pandey is a research scientist in speech and linguistics, and holds a doctorate from Trinity College Dublin. Ayushi became a linguist because she wanted to document the Bundelkhandi folk songs that her Dadi used to sing. This also became her first publication in ICON, 2014. To Ayushi, Karya's mission is the surreal manifestation of a personal dream. It is her privilege to serve as its Head of Language Technologies. Her team strives to advance state-of-the-art conversational AI for low-resource languages, offering in-house and commercial solutions in speech recognition, natural language understanding, and text-to-speech. Their efforts ensure the usability of datasets generated through Karya’s missionto create employment opportunities for low-income groups.

Anupriya Singh

Anupriya Singh

Chief Revenue Officer

With a strong background in banking, strategic growth, finance, and social impact, Anupriya leads Karya’s efforts in revenue, finance,and Platform as a Service (PaaS) strategies. She focuses on building sustainable financial models, strengthening revenue streams, and advancing PaaS initiatives that align with Karya’s mission. By ensuring the scalability of Karya’s operations, her work supports the organization’s efforts to create inclusive technologies and contribute to a more equitable AI ecosystem for diverse communities worldwide.

Nitin Jerath

Nitin Jerath

Director of Design

With a degree in Industrial Design from the Srishti Manipal Institute of Art, Design and Technology and a deep passion for designing with impact, Nitin plays a pivotal role in keeping workers at the heart of Karya’s technology. His expertise lies in crafting thoughtful, human-centred designs that ensure Karya’s digital products are not only easy to use but also accessible to diverse communities across regions and languages. Byprioritizing inclusivity and usability, his team’s work directly supports Karya’s mission of advancing ethical AI through culturally nuanced and community-driven technology solutions, making a meaningful difference in how AI serves people worldwide.

We asked our team about the legacy they hope to leave at Karya.

( Hover over to read their answers )

New Launches!

Platform by Karya

The Platform—comprising the AI-integrated Task Station, the intuitive Data Collection App, and the enabling Karya Offline—functions as a unified system to streamline complex data tasks, ensuring efficient access to high-quality data. Born from Karya’s deep understanding of challenges unique to the global south, Platform by Karya sets a new benchmark for operational efficiency and ethical standards in data collection.

platform.karya.in

Karya Institute

Karya Institute

One of the biggest questions in our world today centers around what the Future of Work will look like for the hundreds of millions of people around the world who are low-income, vulnerable and currently unemployed. As technology and AI are set to dominate the workplace, we are entering a murky future for those currently outside the formal economy. We want to make our workers future-resilient, and to do that we need to ensure the digital revolution benefits those who are most in need. To answer this pressing question, in January 2025, we are launching our internal think tank - the Karya Institute. The Karya Institute’s mandate is three-fold - research, developing public goods and advocacy.

2024 in Review


January

Long-awaited RCT launched at JPAL’s 25-year anniversary

Long-awaited RCT launched at JPAL’s 25-year anniversary

Karya attends FFWD Alumni Retreat

Karya attends FFWD Alumni Retreat

Karya attends Gates Foundation’s GEDC Partners Meet in Delhi

Karya attends Gates Foundation’s GEDC Partners Meet in Delhi

February

Satya Nadella features Karya in his keynote

Satya Nadella features Karya in his keynote

Karya presents research at Yale Inclusion Economics India Center event in Delhi

Karya presents research at Yale Inclusion Economics India Center event in Delhi

March

Karya inaugarates Bangalore Office

Karya inaugarates Bangalore Office

April

Karya attends Skoll World Forum in Oxford for the first time!

Karya attends Skoll World Forum in Oxford for the first time!

Safiya speaks at the Marmalade on a panel hosted by 100x Accelerator

Safiya speaks at the Marmalade on a panel hosted by 100x Accelerator

Manu and Safiya host a session on bringing Big Bet philanthropy to the Global South

Manu and Safiya host a session on bringing Big Bet philanthropy to the Global South

Karya presents at New York gets The/Nudge

Karya presents at New York gets The/Nudge

Karya presents at Global Inclusion Growth Summit hosted by MasterCard Center for Inclusive Growth

Karya presents at Global Inclusion Growth Summit hosted by MasterCard Center for Inclusive Growth

Karya presents at ACT Portfolio Stepback in Bangalore

Karya presents at ACT Portfolio Stepback in Bangalore

Karya highlights our work on building gender-sensitive and ethical AI during a panel at Gates Foundation headquarters in Seattle.

Karya highlights our work on building gender-sensitive and ethical AI during a panel at Gates Foundation headquarters in Seattle.

May

Karya gets a co-working space in Delhi

Karya gets a co-working space in Delhi

June

Karya and Microsoft Research’s paper ‘Akal Badi ya Bias’ wins ACM FAccT Best Paper Award

Karya and Microsoft Research’s paper ‘Akal Badi ya Bias’ wins ACM FAccT Best Paper Award

Karya presents study on learning through digital work at ACM Compass

Karya presents study on learning through digital work at ACM Compass

Karya does Q2 OKR planning

Karya does Q2 OKR planning

Karya participates in the Gates Foundation’s Women’s Economic Empowerment MLE Workshop to support the measurement of the Gender Equality and Digital Connectivity Learning Framework.

Karya participates in the Gates Foundation’s Women’s Economic Empowerment MLE Workshop to support the measurement of the Gender Equality and Digital Connectivity Learning Framework.

July

Karya highlighted at Global India AI summit

Karya highlighted at Global India AI summit

Karya announced Gemini Partnership on Google IO stage in Bangalore

Karya announced Gemini Partnership on Google IO stage in Bangalore

August

Karya showcased at The/Nudge's annual Charcha event

Karya showcased at The/Nudge's annual Charcha event

Safiya selected as a Mulago Rainer Arnhold Fellow

Safiya selected as a Mulago Rainer Arnhold Fellow

September

Vivek & Manu selected as DRK Entrepreneurs

Vivek & Manu selected as DRK Entrepreneurs

Karya attends UNGA

Karya attends UNGA

Members of Team Karya attend Goalkeepers Summit

Members of Team Karya attend Goalkeepers Summit

Karya presents at Dasra World Philanthropy Forum and MasterCard Impact Data Summit

Karya presents at Dasra World Philanthropy Forum and MasterCard Impact Data Summit

Karya kicks-off engagement with Rippleworks to strengthen our operations processes and streamline Leadership hiring

Karya kicks-off engagement with Rippleworks to strengthen our operations processes and streamline Leadership hiring

October

Karya attends a closed-door AI Convening at the Rockefeller’s Bellagio Center

Karya attends a closed-door AI Convening at the Rockefeller’s Bellagio Center

Karya attends Gina’s Collective Retreat in DC

Karya attends Gina’s Collective Retreat in DC

Karya team participates in LLAMA Hackathon

Karya team participates in LLAMA Hackathon

Karya speaks at UNITO AI for Global Good Summit in Delhi

Karya speaks at UNITO AI for Global Good Summit in Delhi

Karya wins the Tech Interactive Tech for Global Good award

Karya wins the Tech Interactive Tech for Global Good award

Karya presents our work to Sundar Pichai

Karya presents our work to Sundar Pichai

Karya signs MOU with Maharashtra State Rural Livelihoods Mission to onboard SHG women as Karya workers

Karya inducted in the Prestigious NVIDIA Inception program

Karya inducted in the Prestigious NVIDIA Inception program

November

Karya hosts first operations offsite in Bangalore Office

Karya hosts first operations offsite in Bangalore Office

Karya wins USD $ 1 million grant from Google.org for digital skilling

Karya wins USD $ 1 million grant from Google.org for digital skilling

Karya speaks at Aapti Trust Mamla supported by the Gates Foundation

Karya speaks at Aapti Trust Mamla supported by the Gates Foundation

Karya hosts discussion with Google DeepMind, Microsoft Research and NEGD executives

Karya hosts discussion with Google DeepMind, Microsoft Research and NEGD executives

Karya signs MOU with Government of Telangana to onboard SHG women as Karya workers

Karya signs MOU with Government of Telangana to onboard SHG women as Karya workers

Karya signs PaaS agreement with Leyu to build Ethiopian-language datasets.

Karya signs PaaS agreement with Leyu to build Ethiopian-language datasets.

December

Karya speaks at DFL launch webinar on Gender Biases in Indian LLMs alongside Abhishek Singh (MEITY), Saurabh Karn (Sarvam) and Dr. Kalika Bali (Microsoft Research)

Karya speaks at DFL launch webinar on Gender Biases in Indian LLMs alongside Abhishek Singh (MEITY), Saurabh Karn (Sarvam) and Dr. Kalika Bali (Microsoft Research)

Anmol represents Karya at Gates Foundation GEDC Workshop in Nairobi

Anmol represents Karya at Gates Foundation GEDC Workshop in Nairobi

2025

2024 was a year of accelerated growth for Team Karya. We are beyond excited for a new year that will bring even more AI-enabled earning and learning opportunities directly to our communities. With a growing team, stronger support, and unstoppable momentum, we're ready to tackle the challenges of the new year head-on.

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